Services
We start with your goals in mind, and work backwards from there.
Content always looks easiest to those who weren’t there when it was being created. Your business is unique, your challenges are unique and your goals are unique. That’s why the most important step as we work together is to listen first rather than propose cookie-cutter services, invoicing you while you wonder where your money went. We’ll work together to come up with a custom solution tailor-made to your business with cost and timing considerations in mind. We’re not in this to make one-time customers; but instead to build long-term relationships and the only way we do that is by delivering on your investment. We’re not just in your corner, we’re with you every step of the way.
It’s not about being everywhere. It’s about being everywhere that matters.
Abraham Lincoln is quoted as saying “If I had eight hours to chop down a tree, I'd spend the first six of them sharpening my axe.” A successful brand is built by targeting the right audience with the right message at the right time. Of course, Lincoln also died 51 years before the electric chainsaw was invented. Sometimes you need to chisel away and sometimes you need to bring the power. We can do both.
Specialties
Audience Growth
Building a targeted audience is essential to gaining more customers, but you already knew that. We develop strategic marketing plans and put them in motion across platforms to build qualified website traffic, social followings and email lists to widen your sales funnel and convert more leads. You’ll be ready for short-term success and and long-term, sustainable growth.
Social Media
Anyone with a Facebook account can call themselves a social media expert. It’s not just about what you post on your social media channels. It’s about how, when and who sees it. It’s part art and part science and we can blend the two together to create powerful social channels that show off your brand to everyone who needs to know about it.
Paid Digital
This is more than simply boosting a Facebook or Instagram post. We can create multi-faceted social ads, paid search campaigns and successful retargeting to help find the winning formula to dramatically multiply your reach in a cost-effective manner so you can build your audience quickly.
Email Campaigns
Send professional HTML emails from your business to drive traffic and sales, build awareness and trust with your customer base and reach them consistently. We can help with designing and coding the emails, database management and growth and writing the content itself that goes in them so you can avoid the inexperienced mistakes and focus on what you do best.
Digital and Social Workshop
Focusing on social media and your website experience, we’ll create a custom day built around your brand to supercharge your online presence. This is part “how the sausage is made” and part giving you the finished product whether you utilize Petrelli Media going forward or want to be more self-sufficient in your digital efforts.
Branding and Content Creation
From strategic copywriting to revamping your brand’s communication strategy and anywhere in between, we specialize in capturing the attention of your audience and making your brand irresistible to your typical customer. Let us help drive your content and elevate your brand awareness and positioning in your market.
Website Development
Your online presence is your company’s most visible asset and whether you need a brand new site or just want to make your existing site more effective to both the end user and to search engines, we can help throughout the process. Don’t get stuck with a site that serves as a dead end for customers. Be proud of a site that keeps people coming…and returning time after time. Browse website portfolio.
Ad Design
Amplify your brand through professional, clean and effective social, digital, print ads or collateral. We can take your message, goals and ideas and turn them into actionable designs for a variety of mediums and formats including art direction, production, graphic design specific to what you need and when you need it.
Analytics & Performance Reports
News flash: not every marketing campaign is a home run…but we have a pretty high batting average. Rather than wondering where your marketing budget has gone, you’ll receive consistent and transparent reports as we continue to strive to produce real, actual results that make a difference in your bottom line.
Do you want your sales funnel to look like this?
Above is an actual graph of organic search traffic from a Petrelli Media client who we started working with in 2020.